hello, hi.
It is a pleasure to meet you, we are so glad you dropped by..

The Bub List is a dedicated online space that focuses on premium quality products for the baby and mum community.

In a world filled with overwhelming choices, we are committed to support new and existing parents by recommending a curated selection of the most trusted products that are safe, yet do not compromise on style.


On our Instagram, we feature hand-picked collections from homegrown boutiques and local brands that are the best in class with designs built to last generations. All product and service reviews are 'bub-tested' by a group of like-minded mothers who care deeply and are dedicated to only sharing the finest selection.

The Bub Fair is a physical event designed to support and connect the community. We strive to deliver a premium pop-up shopping experience where families can engage in play products and activities for their children that promote sensory stimulation, creative play and open-ended learning . Rounding up a fine selection of local businesses and shops, The Bub Fair aims to showcase and retail a range of products and services across various categories; feed, home, play, learn, care and wear to meet the holistic and lifestyle needs of the modern family.

Brought on by our love and support for homegrown labels, we hope to encourage more to think of and shop local in these uncertain times. With that purpose in mind, we initiated a #sglovelocal campaign by curating a gift box we called the #bubbox. It consists of a selection of excellent and well made baby and mother essentials by Singapore brands we love.

Our boutique relishes in the art of gift giving, created to support any dear friend of a new mum to send a gift of love that is personal, meaningful and one to be remembered. Bubbox gift sets are made up of newborn essentials that are created by our local brands, and thoughtfully put together to accompany new parenting journeys.


With Love,
Your friends at The Bub List